What is a lead?
A lead is a buyer who has taken action on your Your Home Page. A buyer becomes a lead when they:
- Enter their email to save or view more details on a listing
- Request a tour
- Contact you directly
- Unlock full listing details
What's the difference between Warm and Hot Leads?
Warm Lead
- Email captured, no phone number yet
- Browsing but hasn't taken high-intent action
Hot Lead
- Phone number captured
- Actively engaged — has requested to contact you or schedule a tour
Warm Lead behaviors
Typical activity:
- Clicked 1–2 posts
- Viewed listing details
- Spent time on your page but didn't save or inquire
How to respond:
- Follow up within 24–48 hours
- Send a friendly intro message
- Offer to answer questions or schedule a showing
Hot Lead behaviors
Typical activity:
- Viewed 3+ listings
- Saved properties to their profile
- Clicked "Contact Agent" or submitted an inquiry
- Clicked "Schedule a tour"
How to respond:
Follow up within 1–4 hours — same day if at all possible. Reference the specific properties they viewed and offer an immediate next step: showing, call, or video tour.
Where do I view leads?
Go to Leads & Insights in your YHP dashboard. For each lead you'll see:
- Name and contact info captured so far
- Activity timeline — posts clicked, listings viewed
- Lead temperature — Warm or Hot
- Last active date
Click any lead to view their full activity profile.
What if a lead doesn't have contact info?
Buyers only need an email to start browsing listings. They'll be prompted to complete their profile — adding their name and phone number — when they:
- Navigate to another listing
- Favorite a listing
- Click "Contact" or "Schedule a tour"
Lead classification:
- Warm — email provided, browsing and engaging with content, but hasn't taken direct action like favoriting or contacting you
- Hot — phone number provided by taking a high-intent action: unlocking listing details, clicking "Contact," or requesting a tour
Can I export my leads?
- Go to Leads & Insights.
- Click Export.
The export includes: name, email, phone (if provided), recent activity, status, source, and property.
What if a lead shows as Hot but hasn't contacted me?
This shouldn't happen — Hot leads are only those who have submitted a direct inquiry by clicking "Contact" or "Schedule a tour" and providing their phone number.
If you see a leaded marked as Hot who does not have a phone number, reach out to support@yourhomepage.ai so we can investigate.
Why am I not seeing any leads?
- Confirm your page is live — at least one post linked and Instagram connected
- Check that your
YHP.link/is in your Instagram bio - Make sure you're directing buyers to your link in your content — verbal CTAs in videos, captions, stories
- Review your cover photos — are they clear and compelling?
If you're getting traffic but no leads, buyers may be browsing without entering their email. Make sure your content clearly communicates the value of engaging — tour requests, saved listings, exclusive details.