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Getting Started

What is Your Home Page?

Your Home Page connects your social media posts to live MLS listings — so when buyers tap your content, they see real properties and can contact you directly.

4 min readGuide

What Your Home Page does

Your Home Page is a content-driven real estate platform that turns your Instagram posts into a live property search experience. Buyers click your content, browse real listings, and connect with you — all without leaving your page.

  • Displays your Instagram posts as clickable cover photos

Instagram posts as clickable cover photos

  • Links each post to one or multiple listings

Post linked to a listing

  • Captures buyer contact information automatically

Lead capture

  • Tracks buyer activity and engagement

Buyer activity tracking

  • Routes all leads directly to you

What happens after I sign up?

After creating your account, you'll complete a short guided onboarding:

    1. Complete your Your Home Page profile.

    Complete your profile

    1. Connect your Instagram (Meta) account.

    Connect Instagram

    1. Link your posts to listings.

    Link posts to listings

Once these three steps are done, your custom YHP.link/ goes live and buyers can start engaging with your content.


How long does setup take?

Most users finish setup in 10–15 minutes.

No technical skills required. If you can post on Instagram, you can set up Your Home Page.


Do I need desktop or mobile?

Desktop is recommended for:

  • Initial setup and onboarding
  • Connecting Instagram
  • Linking posts to listings
  • Monitoring leads

Mobile works for:

  • Viewing your live page

Live page on mobile

Live page on mobile

  • Light edits to your profile or posts

When does my page go live?

Your page goes live immediately once:

  • Your profile is completed
  • Instagram is successfully connected
  • At least one post is linked to a listing

How do I know my page is working?

Once live, you'll see activity in your Leads & Insights dashboard:

Leads and Insights dashboard

  • Content clicks
  • Listing views
  • Buyer profiles created
  • Warm and Hot Leads

If you don't see activity within 24 hours, check that your posts are linked to active listings and that your YHP.link/ is in your Instagram bio.

The more places you share your link, the more leads you can capture. Connect more social posts to listings in YHP to expand your reach.